- Visual Storyteller -
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Bodega x New Balance

Filmed over the course of a whirlwind week of traveling across Ireland, this film peers into the off-the-field lives of Gaelic athletes to help fans understand what these amateur players balance on a daily basis and how the Gaelic Players Association helps them find a healthy equilibrium.

This project was a dream to work on. The push to capture so much content across the country in a short amount of time proved physically and mentally exhausting, but because of the unwavering hard work of our nimble team, the bonds formed and resulting film are incredibly worthwhile.

Client: Gaelic Players Association

Agency: Connelly Partners

Produced by: Barry Frechette, Lauren Lukacsko

Director & DoP: Max Esposito

AC & Grip: Conor Lally @ movecrew.ie

Sound Recordist: Bryan Robson

Edit: Britt Bellamy @ EditBar

Color: Phil Choe @ Nice Shoes

Sound Mix: Sound Lounge

 

Bodega x New Balance

Fifteen years in the making, this commercial was part of 15 year anniversary collaboration announcement between two Boston hometown heroes: Bodega and New Balance. Check out the stills campaign below.

Production Co.: Sweet Rickey
Producers: Angela Minuty & Vanessa Lonborg
Director & Photographer: Max Esposito
Director of Photography: Matthew Dorris
Bodega Creative Team: Matthew Zaremba, Ricky Orng & Drew White
Production Coordinator: Myriah Johnson
Steadicam: John Kopec
1st AC: McKenzie Raycroft
Art Department: Suja Ono
G&E: Dave Larue & Isaac Perry
HMU: Joanna Rivera
Edit: Danny Weeks @ EditBar
Post Producer: Maggie Flatley
Color: Phil Choe @ Nice Shoes
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Talent -
Youngsters: Dhilan Matthews, Damien Legros, Noah Gonsalez
Adults: Ron Milton, Wilfredo Melara