Bodega x New Balance
Fifteen years in the making, the “Here To Stay” campaign celebrated the 15 year anniversary collaboration announcement between two Boston sneaker and clothing heavyweights - Bodega and New Balance - while also featuring people from the community who have been there all along.
I was commissioned to both the photograph as well as direct the short film (which can be see below) for the campaign.
Video Credits:
Production Co.: Sweet Rickey
Producers: Angela Minuty & Vanessa Lonborg
Director & Photographer: Max Esposito
Director of Photography: Matthew Dorris
Bodega Creative Team: Matthew Zaremba, Ricky Orng & Drew White
Production Coordinator: Myriah Johnson
Steadicam: John Kopec
1st AC: McKenzie Raycroft
Art Department: Suja Ono
G&E: Dave Larue & Isaac Perry
HMU: Joanna Rivera
Edit: Danny Weeks @ EditBar
Post Producer: Maggie Flatley
Color: Phil Choe @ Nice Shoes
